RESUME & SOCIALS
Elizabeth A. Witter
EMPLOYMENT
​
OU Housing & Food Services, Norman, OK
Marketing Account Supervisor, July 2018 - August 2019
-
Implemented marketing tactics, including call and email campaigns
-
Managed over 1,000 marketing leads, frequently following up with each lead individually
-
Managed multiple call lists comprised of 700+ students
-
Drafted social media, website and mass email copy
-
Represented the department at 70+ campus functions during the academic year, often presenting in front of large audiences
-
Helped facilitate outreach to parents, students and staff
-
Oversaw marketing interns, and trained them in aiding with call campaigns, tours and presentations
​
OU Women's & Gender Studies, Norman, OK
Intern, Jan. 2018 - May 2018
-
Created content for the WGS department, including graphics and copy
-
Aided the Outreach Coordinator in preparing for the annual Voices Gala, a large-scale event that supports the department's internships, scholarships and academic programs
-
Performed administrative work and provided customer service, answering student questions both in person and on the phone
OU Housing and Food Services, Norman, OK
Social Media Marketing Intern, May 2017 - Aug. 2017
-
Created social media content for the HFS Facebook, Instagram, Twitter and Snapchat pages
-
Wrote copy, including long-form blog posts and a Buzzfeed quiz
-
Made graphics to advertise new housing options, campus restaurants, etc.
-
Took photos for several HFS campaigns and promotions
-
Helped parents and students understand residence life at OU by answering their questions on social media, answering the phone and conducting tours
Lindsey + Asp, OU's Student-Run Advertising & Public Relations Agency, Norman, OK
Copywriter, Aug. 2017 - May 2018
-
Wrote copy for Lindsey + Asp accounts, including Dress For Success OKC and OU Gymnastics
-
Helped train the creative interns in copywriting
Creative Intern, Jan. 2017 - May 2017
-
Simulated client work with numerous projects, including branding, graphic design and copywriting
​
SKILLS & QUALIFICATIONS
​
-
Proficient in Adobe Creative Cloud programs
-
Extensive knowledge of AP Style
-
Well-versed in writing for many different types of media
-
Experienced in the ideation and implementation of marketing campaigns
-
Working knowledge of website maintenance
-
Skilled public speaker; comfortable presenting in front of a large audience
EDUCATION
​
University of Oklahoma, B.A. in Journalism & Mass Communication
Major: Public Relations
Minor: Women's and Gender Studies
Download here: